*Italian poster art adopted a more cartoon-like look. The design decisions were usually left to local marketing and distribution people who presumable were more attuned to what would best sell the film. While some of the art was fairly true to character, this final over-sized poster (back) had Leia as a sultry Gina Lollobrigida-type and Luke looking like he had stepped out of an Italian "spaghetti Western." Both drawings by Papuzza. *Source: Back of card